Realicity Real Estate Marketing and Web Design Services

Have your website optimized to obtain greater visibility through high organic search engine rankings.

The National Association of REALTORS® reports that 85% of all real estate buyers and sellers start their real estate process online with the major search engines usually their initial starting point. Thousands to hundreds of thousands of people search the internet every month looking for real estate in your area. They look for local realty companies, brokers and agents, residential housing, condos, builder homes, investment properties, vacant land, golf, marina and oceanfront properties just to name a few. If you haven't optimized your website for related keyword phrases, then all of these clients are not going to find you!

The highly targeted form of marketing your site to people who are actively searching for what you offer.

Search Engine Marketing (SEM), is more than just optimization. It is the all encompassing process of increasing the visibility of a website within the search engines for relevant keywords within the natural/organic positions as well as utilizing paid search listings or sponsored advertising. The main solutions for this type of marketing are natural/organic website optimization and pay per click campaigns. Our SEM efforts focus on these two services in order to provide our clients with measurable results. Search engine marketing campaigns can provide an effective method for driving a large number of highly targeted new visitors to your website leading to dramatic increases in leads and sales.

Let the search engines know that your web site is online.

Submitting your website to the search engines is an important step for any new website looking to gain inclusion into the various search engines' indexes. We perform manual submissions of your web site and its pages to the top search engines. Manual hand submissions are the preferred method of submission to the search engines as Google, Yahoo, MSN and others typically do not like submissions through automated software as it tends to be taxing on their server resources, and they will often ignore these types of submits.

Build links to your web site to increase your popularity and rankings.

Link Popularity is the measure of how many inbound links a web site has pointing to it from other web sites. An inbound (or incoming) link is a link that appears on another website, that when clicked, will take that visitor to your site. Yet these links do much more then just bring immediate traffic. Most importantly, each of these inbound links is also considered to be a "vote" for your web site in the organic rankings of the major search engines. The more link "votes" a website has, the greater the overall link popularity and Google PageRank will be for that site.

Web Directories provide some of the most targeted links and internet traffic available.

Real Estate Directories have recently become very popular for both web surfers looking to find real estate information as well as local agents and brokers looking to be found. These industry related sites often generate real estate leads in addition to providing some of the most valuable links you can obtain for your website. Many of these directories often provide the cornerstone links for a successful link building campaign.

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V7N Directory

A truly unique link building service that is custom tailored for each client.

Every website has unique target search engine audience with many different factors that go into classifying it's audience. Some determining factors have local aspects, some are on-topic theme related, some are complimentary theme related and some are semantical. Smart Links is a detailed link building program that researches, rates and taps into the different aspects that make up a websites target audience.

Connect with local buyers and sellers in your area.

An estimated 85% of all real estate buyers and sellers start their real estate process online and an estimated 20 billion local searches will be done in 2006 with even more in 2007. With this recent move towards increased local searching for real estate, if you have not yet started a local internet marketing campaign, you should strongly consider it, or you else you will be missing out on a great medium for marketing your services and gaining new clients.

Advertise online and get high quality, targeted traffic.

Enrolling in a Pay Per Click campaign, also known as Paid Search Engine Advertising program, can get you listed in, and generating web site traffic from, the major search engines like Google, Yahoo, MSN, AOL and Ask in as quickly as 24 hours. PPC marketing campaigns allow you to only pay when a web surfer visits your site by clicking on one of your keyword triggered targeted ads. These paid listings can appear quickly and last as long as your PPC advertising budget allows. Pay Per Click advertising is an auction style format with the highest bidder usually listed first. Advertisers who are listed within the top 3 listings will get the most exposure and traffic, but will also pay the highest price per click.

Internet based yellow page listings reach additional local buyers and sellers.

Internet Yellowpages are an web based version of the traditional local yellowpage phone books that you can find in almost any home. Online yellowpages contain local business listings where advertisers usually pay a fixed cost per month on an annual contract in order to be listed. Many internet yellow page listings now show up within local organic search results on Yahoo and Google as well as hundreds of partner web sites.

Keep in touch with your current clients and past leads every month - automatically.

Automated drip email campaigns are a great way to keep in touch with your current clients and past real estate leads. You can send emails to your prospects on a regular basis. Just pick the time frame that the email will be sent, weekly, monthly, bi-monthly even yearly. The drip system will send them for you, when you want without you having to do more.

Advertising on frequently read blogs can be a great way to expand your reach.

Local Blogs - By targeting blog sites from and about your city, neighborhood, state and region you can increase your publicity on a local level.

Real Estate Blogs - By sponsoring or placing ads with real estate bloggers you can increase your reputation within the real estate community and gain some great topical links.

Your website is how you represent yourself online and should reflect your professional image.

We strive to provide our clients with real estate websites that have a clean and polished professional look that are unique, functional and developed to be 100% search engine friendly. Since we are involved in every aspect of search engine optimization, we draw upon our knowledge when planning, building and updating each page of a web site.

An outdated website can cost you leads, exposure and hurt your professional image.

The simple truth is that the internet has evolved and if your website has not, then it is probably costing you more than you realize. Updating your website can dramatically increase your real estate leads, search engine rankings and professional image. You can recuperate your redesign investment in as little as a few months and have a better looking, better performing and better ranking web site form that point on.

Registering a domain name is more than just picking one and paying for it. You also have to create the registrar account to be able to manage and update the DNS settings for you web and email servers.

Thousands of domain names are registered every day and it is getting harder to find good real estate domains.

Researching domain names is an important, complicated and time consuming process. You are going to have your domain for a very long time and you should not settle for just any domain that happens to be available. Doing so could be a big mistake that costs you thousands for dollars to fix and even more in lost business.

Choosing a hosting provider is an important step when planning and developing your web site.

Where you host your web site can limit what you can do with it. Some web hosts have low limit disc space, limited monthly data transfer, and will not allow you to have a MySQL database or individual FTP access. We provide web hosting on Intel and AMD servers running the ultra-stable and secure FreeBSD UNIX operating system.

Realicity is a full service web solution company that strives to answer the questions "How do I..." and "What can I..." in order to help each of our clients get the most out of their website.

Targeting the right keywords is one of the most important steps to take.

Every successful Search Engine Optimization and Marketing Campaign starts with detailed and targeted keyword research. Every day prospective clients go online to the major search engines, to search for property listings, new homes and real estate services in their local area. As they begin the searching the internet, they typically type in keyword phrases that match the types of real estate properties, services and locations they want to find. Once the search results are displayed, your potential clients are going to visiting websites. If they don't find you listed under the results for related keyword search terms, they will find your competitors.

Start a blog and become a respected source for real estate information in your community.

Starting your own real estate blog, can better your reputation and you will be seen as a local expert, lead to an increase in your visibility and build your sites link popularity all at the same time. We can help you can create, market, optimize and manage your blog quickly and easily without needing to know all the technical stuff.

Professional advice to help you utilize your website and grow.

We can help you plan and implement the direction of your website and your business.

How do you stack up against your local market competition?

Find out how visible your website is and where you rank in the search engines?